This can get you links, which leads to traffic, subscribers and eventual buyers. But the relationships you establish have much more value than that. Those key people can also become your affiliates, joint venture partners, and a source for crucial pre-launch feedback and testimonials.
Recruiting quality people to sell your product for you is harder than many people think. But it’s a whole lot easier when you have built up credibility with your blog, well before you start selling anything.
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